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Hamza Taoufik Benchekroun

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Published on:

November 14, 2023

Hamza Taoufik Benchekroun

Hometown: Casablanca, Morocco

Why did you choose to study product design?

The beauty of design is the compilation of emotion, creativity, and reflection all into a product in order for one to appreciate it. This form of process and thus the product appreciation is what makes me want to wake up in the morning and design to make the world a better place.

What makes earning a degree at NewSchool special?

NewSchool has an exceptional team of teachers. The whole design department makes you feel at home. Each teacher is here to support your ideas. This kind of close support is what makes NewSchool special.

What has been your favorite thing about attending NewSchool?

My favorite thing about attending NewSchool is the fact that it is a small school and therefore I feel like I get closer to the faculty and students.

What are your career goals after you graduate?

Being a product designer is being a problem solver. My goal is to create an impact on people’s lives through design. I own shares in a family business that I am intending to expand and scale-up in the near future.

What would people be surprised to learn about you?

People would be surprised that I wanted to go to school for engineering since the age of 10 due to my strengths in physics and math.

What advice do you have for incoming students?

I recommend students to be curious and ask many questions to their teachers, yourself and or your peers. This will enable you to see things from different perspectives and be knowledgable.

Why should a prospective student choose NewSchool?

The fact that NewSchool’s faculty, students, and staff feel like family makes the learning experience much more pleasant and fruitful. NewSchool people want you to succeed.

Hamza’s Favorite Class Project
Project Title: Ortus
Description: The true ingenuity of the Ortus coffee brewer conjures a unique experience with a collection of coffee instruments that work in harmony to brew the perfect coffee.
A coffee set. A new brewing method. A new taste.
2nd Year Product Design Project
Instructor: John Bandringa


Ivan Hu