NewSchool Students Drive the Success of Spain’s Leading Casino Comparison Platform
At NewSchool of Architecture & Design, we are committed to fostering innovative design solutions that address real-world challenges. One of our recent collaborations showcases this dedication, as our students played a pivotal role in the development of Spain’s leading casino comparison page casasdeapuestas.com. This project not only enhanced the page’s user experience but also significantly boosted its conversion rates.

Project Overview

The client approached NewSchool to help redesign their casino comparison page, aiming to improve user engagement and optimize performance. This initiative was integrated into our curriculum, allowing students to apply their design expertise to a high-stakes, real-world project under the guidance of experienced faculty.

Design Process

The student-led team began by conducting in-depth research to understand the needs and behaviors of the target audience. Using these insights, they created a user-friendly interface with an intuitive structure, clear information flow, and compelling visuals. The redesign also prioritized responsive design to ensure seamless functionality across all devices, meeting modern usability standards.

Outcome

The redesigned page launched to outstanding results, with a marked increase in both user interaction and conversion rates. The success of this project highlights the effectiveness of NewSchool’s experiential learning model, which equips students with the skills to deliver impactful solutions in professional settings.

Student Experience

For our students, this collaboration was an invaluable opportunity to work with a real-world client, address practical design challenges, and see their work make a tangible impact. It reflects our commitment to blending academic learning with industry-relevant experiences, ensuring that graduates are prepared to excel in their careers.

This project exemplifies the kind of innovation and collaboration that defines NewSchool. By empowering our students to tackle complex design challenges, we continue to shape the next generation of professionals who will lead with creativity, strategy, and a user-first mindset.